If You’re Writing For or About Gen Z, Speak Their Language
Here are some definitions of the terms they use
The U.S. Bureau of Labor Statistics projects that Gen Z (those born between the mid-1990s and mid-2010s) will make up about 30 percent of the U.S. civilian workforce by 2030, filling nearly 50 million jobs. That 30 percent estimate is likely to apply globally.
Every generation uses slang unique to its time and place. If you want to effectively communicate with Gen Z as they enter the workplace and marketplace, you need to understand and use the terms they use.
Matthew Woodward, founder of the SEO agency Search Logistics, says workplaces should strive to adapt to this new lingo. After all, understanding your coworkers is the key to improving team collaboration and building a positive workplace culture. If you’re a novelist with characters in that age group, you need to have them speaking realistic dialog. If you’re a content creator of any type and you want to reach Gen Zers, you need to speak their language.
“Gen Z’s slang isn’t just a quirky way of talking; it’s a window into their priorities — authenticity, connection, and efficiency,” says Woodward. “If…